The Yard Stafford

The Yard is a welcoming riverside pub in Stafford, perfectly positioned just off the main town strip along the River Sow.

The Yard is a welcoming riverside pub in Stafford, perfectly positioned just off the main town strip along the River Sow. Only a five-minute walk from Stafford railway station and close to main road connections, it enjoys excellent accessibility and steady footfall from locals, commuters, and visitors alike. This attractive bar offers a relaxed escape from the bustle of the town centre — the ideal spot for a casual bite to eat, a drink by the river, or an evening catching up with friends. Inside, guests can enjoy a friendly, social atmosphere, complete with pub games and multiple screens showing live sport throughout the week. Known for its great service and welcoming team, The Yard combines all the best elements of a modern pub: good food, great drinks, and a setting that’s both convenient and scenic. Whether guests are here for lunch, after-work drinks, or a weekend match, the riverside views and laid-back vibe make it a popular choice for all occasions. For an ambitious publican, this is a fantastic opportunity to run a pub in Stafford that blends strong community appeal with a distinctive location and versatile trading potential. Key Features • Great sporting venue with a great selection of screens to view all the top sporting occasions  • An attractive pub to enjoy a bite to eat or drink, just a few steps away from the town centre  • Attractive location on the riverside  • Great staff with a reputation for great service  • Range of entertainment and Quiz nights • In the evening, the pub moves up a gear with late evening, DJ Karaoke and varied entertainment Business & Financial Information • Estimated ingoings (upfront): £13,295 • Full deposit: £12,500 • Agreement fee: £795 • Guide rent (weekly): £962 • Guide rent (annual): £50,000 • Forecast turnover (weekly): £18,408 • Forecast turnover (annual): £957,192 Ideal Operator We’re looking for an experienced operator with a proven track record of running this style of vibrant, food- and entertainment-led pub. You’ll be entrepreneurial, proactive, and creative, with the confidence and initiative to shape The Yard’s future and build on its established success. Strong leadership and people skills are essential — you’ll know how to recruit, motivate, and retain a high-performing team, creating a positive workplace culture that shines through in every guest interaction. A solid sense of commercial awareness will be key, along with the ability to meet and exceed financial targets through smart management, strong cost control, and innovative trading ideas. We’re looking for someone with genuine enthusiasm for hospitality who takes pride in delivering engaging customer experiences and building lasting relationships within the local community. You’ll also be confident in developing marketing campaigns, event programmes, and entertainment calendars that keep the venue buzzing all year round. Above all, the ideal operator will maintain excellent standards of food, drink, service, and atmosphere, ensuring The Yard remains a welcoming, lively, and profitable pub at the heart of Stafford’s social scene. Private Accommodation No accommodation - Lock up site. Regional Manager's Thoughts This is an Opportunity that would be ideal for a publican who can engage a broad customer base from daytime lunch guests to tolate-nightt partygoers and create a vibrant and energetic, inclusive atmosphere with memorable customer experiences. It is essential that you possess excellent business acumen and can demonstrate experience in managing a team and venue with a similar offering. Ability to communicate with the team and mentor them when required, build relationships with guests and compliance officers. Surrounding Area The Yard enjoys a prime riverside location in Stafford, just a short stroll across the bridge from the town centre and its mix of high-street shops, cafés, and local attractions. Nearby, guests can explore cultural highlights such as the Gatehouse Theatre, while the area’s rich heritage and scenic surroundings make it a great spot for both locals and visitors to enjoy. Stafford is a vibrant county town with a strong tourism base, drawing visitors to popular attractions including Stafford Castle and Visitor Centre, the Shugborough Estate, and the nearby Trentham Gardens — all within easy reach of the pub. The Staffordshire County Showground also brings regular event footfall to the area, boosting the hospitality trade throughout the year. The town is extremely well-connected, located between junctions 13 and 14 of the M6 and served by Stafford railway station, just a few minutes’ walk from the venue. It also benefits from strong transport links across the Midlands and wider county, ensuring easy access for both commuters and visitors. With Staffordshire University’s campus on the outskirts of town and a growing local population, the area provides a reliable customer base spanning students, professionals, families, and tourists. For an operator, The Yard’s location combines the peaceful charm of a riverside pub with the trading advantages of a bustling town centre, making it an ideal opportunity to run a pub in Stafford with genuine local and visitor appeal.