The Sefton St Helens

The Sefton is a spacious, family-friendly pub at the heart of St Helens town centre, offering a unique opportunity for an ambitious publican to take the reins.

The Sefton is a spacious, family-friendly pub at the heart of St Helens town centre, offering a unique opportunity for an ambitious publican to take the reins. Currently operating under Stonegate Group’s Managed Proper Pubs model, it is now set to transition to the Pub Partners model, giving a new operator the freedom to unlock its full potential. With its versatile layout and strong reputation, The Sefton attracts a wide audience. Guests enjoy an impressive drinks range – from cask ales and draught beers to cocktails, shots, tea, and coffee – alongside a popular value-to-mid-market food menu. The venue boasts ample indoor seating, a lively atmosphere, and multiple revenue streams. Features include live music events, large TVs showing live sport, outdoor seating, and wheelchair accessibility. The Sefton also benefits from a “Dark Kitchen” delivery model, providing off-site sales potential in addition to strong on-site trade. With a dedicated team already in place, this is a ready-made business opportunity for someone keen to build on success and drive it forward. For anyone wanting to run a pub in St Helens, The Sefton presents a standout opportunity. With its central location, multiple revenue streams, and established reputation, this venue is ideally placed to attract families, students, professionals, and sports fans alike. Its mix of food, drink, live music, and sports makes it a true community hub at the heart of the town. If you’re seeking a Merseyside pub tenancy with strong foundations and space to grow, The Sefton is the perfect choice. Key Features • Historic Architecture: The Sefton boasts a traditional brick façade with large windows, allowing natural light to illuminate the interior. Its corner location enhances its visibility and accessibility. • Outdoor Seating: The pub offers an outdoor seating area, providing patrons with the option to enjoy their drinks and meals al fresco. • Spacious Layout: Inside, the pub features a comfortable and spacious environment, divided into a raised bar area and a lower seating section. This design accommodates both casual drinkers and diners. • Decor: The walls are adorned with photographs of St. Helens and local Saints players, adding a community-centric touch to the ambiance. • Amenities: The Sefton is equipped with multiple television screens, making it an ideal spot for sports enthusiasts to watch live events. Additionally, the pub offers free Wi-Fi, catering to patrons who wish to stay connected. • Live Entertainment: The pub hosts live music sessions, particularly on Thursdays and Fridays, contributing to a vibrant nightlife experience. • Family-Friendly Environment: With facilities such as a beer garden and a family-friendly policy, The Sefton welcomes patrons of all ages. Business & Financial Information • Estimated ingoings (upfront): £13,295 • Full deposit: £12,500 • Agreement fee: £795 • Guide rent (weekly): £962 • Guide rent (annual): £50,000 • Forecast turnover (weekly): £831,286 • Forecast turnover (annual): £831,286 Ideal Operator Taking over The Sefton Pub in St. Helens as a self-employed publican is a fantastic opportunity for those passionate about hospitality. This role involves managing daily operations, enhancing customer experiences, and driving business growth. Ideal candidates should have experience in pub or restaurant management, strong leadership skills, and a good understanding of financial management to ensure profitability. Local knowledge and community connections will be valuable in establishing the pub as a welcoming hub. Success in this role requires event planning enthusiasm, from live music to quiz nights, alongside a strong focus on high-quality food offerings. A Personal Licence is essential, along with knowledge of health and safety regulations and operational management. Engaging with the local community and fostering customer loyalty will be key to making The Sefton a thriving venue. Private Accommodation The private accommodation at The Sefton Pub offers a comfortable and well-appointed living space, ideal for the publican and their family. Separate from the pub’s operational areas, they provide privacy and convenience with 2 or 3 bedrooms, a spacious living room, and a fully equipped kitchen. The bedrooms include built-in storage and central heating, while the family bathroom features a toilet, sink, and either a bath or shower. Additional benefits include a private entrance, a small office space, and ample storage throughout. The quarters are connected to the pub’s utilities, with tenants responsible for basic upkeep. With a practical layout and ready-to-use facilities, this living space offers a comfortable home environment alongside the exciting opportunity of running The Sefton. Regional Manager's Thoughts The Sefton Pub in St. Helens is a fantastic opportunity for an ambitious publican to lead a well-loved community hub. The ideal operator will have hospitality experience, strong leadership skills, and a customer-focused approach to delivering top-quality food, drinks, and entertainment. Financial acumen, marketing know-how, and a passion for community engagement are key to driving growth and making The Sefton a go-to destination. With an established customer base, room for growth, and support from regional management, this is a chance to run your own business while benefiting from a 5-year fixed-term tenancy agreement. The Sefton is primed for success, offering a great platform to create a thriving, community-centric venue. Surrounding Area The Sefton benefits from its central location in St Helens town centre, surrounded by shops, restaurants, and cultural attractions that drive consistent footfall. The pub is just a short walk from the World of Glass Museum, St Helens Central train station, and the town’s popular retail areas, making it easily accessible for both locals and visitors. St Helens is also home to the world-famous St Helens R.F.C., drawing large crowds on match days and boosting demand for pubs in the area. Positioned between Liverpool and Manchester, the town enjoys excellent transport connections, attracting commuters and visitors from across the North West. This vibrant setting makes The Sefton an ideal venue for anyone looking to run a pub in Merseyside with access to a diverse, loyal, and growing customer base.