Cheshire Yeoman South Wirral
Summary
The Cheshire Yeoman is a well-established, family-friendly community pub at the heart of its local area. Known for its warm welcome and great value-for-money meals, it’s a go-to destination for locals, families, and passing trade alike.
Description
The Cheshire Yeoman is a well-established, family-friendly community pub at the heart of its local area. Known for its warm welcome and great value-for-money meals, it’s a go-to destination for locals, families, and passing trade alike. The pub offers a traditional, open-plan layout with a large dining area, a dedicated bar space, and plenty of outdoor seating — ideal for relaxed dining and summer get-togethers. Its fully equipped commercial kitchen supports a popular food offer featuring pub classics, carvery-style dishes, and hearty Sunday roasts that draw customers from near and far.
With a generous car park and spacious beer garden, The Cheshire Yeoman is perfectly set up for family visits, community gatherings, and casual dining. The opportunity exists for a driven operator to build on its solid food reputation while growing the wet trade through events, local engagement, and a refreshed drinks offer. This is a pub with strong foundations and plenty of potential for the right person to take it to the next level.
Key Features
• Spacious, open-plan interior with designated dining and bar areas
• Large seating capacity suitable for families, groups, and events
• Traditional pub styling with a warm, welcoming ambience
• Strong emphasis on casual dining and traditional British meals
• Known for its carvery offerings, Sunday roasts, and family-friendly menus
• Fully equipped commercial kitchen capable of high-volume service
• Large beer garden with outdoor seating ideal for warmer months
• Ample parking space on-site, appealing to drive-in customers
• Positioned on a main road with good visibility and access (Ledsham Road)
• Close to residential areas and local amenities, ensuring steady footfall
• Near Little Sutton train station, supporting commuter and visitor trade
• Regularly hosts events and is considered a family-friendly hub
• Positioned well to serve locals, retirees, and passing trade
• Opportunity to strengthen community ties through live events or theme nights
• Well-established reputation with loyal customer base
• Scope for growth in drinks trade, local promotions, and digital marketing
• Possibility to expand offerings (e.g., live music, quiz nights, themed dining)
Business & Financial Information
• Estimated ingoings (upfront): £17,045
• Full deposit: £16,250
• Agreement fee: £795
• Guide rent (weekly): £1,250
• Guide rent (annual): £65,000
• Forecast turnover (weekly): £730,825
• Forecast turnover (annual): £730,824
Ideal Operator
Ideal Operator/Publican Profile – The Cheshire Yeoman
1. Hospitality Experience:
An experienced pub manager, couple, or small team with a strong background in food-led operations, ideally within a community or suburban setting. Prior success in managing high-volume kitchens and front-of-house service would be highly advantageous.
2. Community-Focused:
Someone who values community engagement and can become a visible and approachable figure in the local area. The ideal publican will enjoy hosting events, supporting local causes, and building relationships with regulars.
3. Family-Friendly Outlook:
Given the pub’s positioning and customer base, the operator should be comfortable creating a welcoming environment for families, offering a balanced food and drink selection, and organising events like Sunday lunches, kids' menus, or school holiday activities.
4. Business-Savvy:
A hands-on operator with good commercial instincts—able to manage staffing, stock, food margins, and promotions effectively. Knowledge of digital marketing and social media would be a bonus to increase visibility and attract a wider audience.
5. Passion for Food & Service:
A passion for quality pub food and friendly service is key. The ideal operator would have ideas for maintaining and refreshing the menu while ensuring consistent standards and cleanliness.
6. Adaptability & Initiative:
Someone entrepreneurial and self-motivated, willing to adapt to seasonal trends, take on customer feedback, and innovate with events, drinks offers, or themed nights to differentiate from nearby competition.
Private Accommodation
The Cheshire Yeoman offers on-site living quarters for the operator. These accommodations include:
Bedrooms: 3 bedrooms suitable for a couple or small family.
Living Area: A private lounge or sitting room.
Kitchen: A separate kitchen area for personal use.
Bathroom Facilities: Private bathroom(s) separate from customer facilities.
The accommodation is located on the upper floor(s) of the building, providing privacy from the public areas of the pub. This setup allows the operator to reside on-site, offering convenience and the ability to manage the establishment effectively.
Regional Manager's Thoughts
1. Community-Oriented Leader:
The Cheshire Yeoman serves as a hub for locals, families, and visitors. An ideal publican would be someone who actively engages with the community, fostering relationships and creating a welcoming atmosphere for all patrons.
2. Experienced in Food-Led Operations:
Given the pub's emphasis on dining, a background in managing food-centric establishments would be beneficial. This includes overseeing kitchen operations, menu planning, and ensuring high-quality service.
3. Family-Friendly Approach:
The establishment caters to a diverse clientele, including families. A publican who can create a family-friendly environment, possibly by offering children's menus or hosting family-oriented events, would be well-suited.
4. Business Acumen:
Managing a pub requires strong business skills, including budgeting, marketing, and staff management. An ideal candidate would possess the ability to drive profitability while maintaining the pub's community-focused ethos.
5. Adaptability and Innovation:
The hospitality industry is ever-evolving. A publican who is open to new ideas, such as introducing themed nights or leveraging social media for promotion, can help the pub stay relevant and appealing.
Surrounding Area
Little Sutton is a charming residential suburb of Ellesmere Port in Cheshire, offering the perfect blend of village character and suburban convenience. The area attracts a mix of residents, from young families to retirees, drawn by its friendly community, good schools, and excellent transport links. With the A41 and M53 nearby, Little Sutton is perfectly placed for commuters travelling to Chester, Liverpool, or North Wales.
The village itself provides everything needed for day-to-day living. Chester Road, the main high street, features a variety of independent shops, convenience stores, takeaways, hair salons, and a pharmacy, all adding to the area’s local charm. Families benefit from several well-regarded primary schools, including Little Sutton CE Primary, Parklands Community Primary, Rossmore, St Mary of the Angels RC, and Sutton Green Primary. There are also local medical centres and dental practices, ensuring residents have easy access to healthcare services.
The local pub scene is lively and varied, with each establishment offering its own unique appeal. The White Swan is a traditional community pub known for its events and classic British fare, The Chimneys provides a more modern dining experience for families and couples, and The Olde Red Lion offers a cosy, historic atmosphere with a strong cask ale following. While competition is healthy, there’s still plenty of room for a pub that can deliver a distinctive experience — one that blends great food, value, and a genuine community feel.
Upfront cost
£17,045
Cost type:
Upfront
Key facts
Upfront cost
£17,045
Turnover (annual)
£730,824
Rent
£65,000 (annual)
Location
Welsh Road, Ellesmere Port, Cheshire CH66 4QR
Location shown at seller’s request for confidentiality. Exact details may be available after enquiry.
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